Nintendo raising original Switch console prices due to ‘market conditions’ | TechCrunch

Nintendo is raising the prices of its original Nintendo Switch game consoles, the company announced on Friday. The price increases, which are taking effect on August 3, are due to “market conditions,” Nintendo says.

The company’s reference to “market conditions” likely hints at President Donald Trump’s tariffs.

The affected products include the Nintendo Switch – OLED Model, Nintendo Switch, Nintendo Switch Lite, and select Nintendo Switch accessories. Other Nintendo products, including certain Nintendo Switch 2 accessories, select amiibo, and the Nintendo Sound Clock: Alarmo, will also see price increases.

It’s not yet clear what the new prices will be. Currently, the original Nintendo Switch retails for $299.99, while the OLED model costs $349.99.

Nintendo said it isn’t ruling out a future price hike for the Nintendo Switch 2, which retails for $450.

“Pricing for the Nintendo Switch 2 system, physical and digital Nintendo Switch and Nintendo Switch 2 games, as well as Nintendo Switch Online memberships, will remain unchanged at this time,” Nintendo wrote in its announcement post. “However, please note that price adjustments may be necessary in the future.”

Earlier on Friday, Nintendo reported its fiscal first-quarter earnings and shared that sales of the Switch 2 console have reached 5.82 million units since its release on June 5.

Nintendo transferred most of its production from China to Vietnam in the past to avoid tariffs. However, Trump this week announced changes to reciprocal tariffs, which extend to Vietnam.

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Felicia Ray Owens
Felicia Ray Owenshttps://feliciarayowens.com
Felicia Ray Owens is a media founder, cultural strategist, and civic advocate who creates platforms where power meets lived truth. As the voice behind C4: Coffee. Cocktails. Culture. Conversation and the founder of FROUSA Media, she uses storytelling, public dialogue, and organizing to spotlight the issues that matter most—locally and nationally. A longtime advocate for community wellness and political engagement, Felicia brings experience as a former Precinct Chair and former Chief Communications Officer of Indivisible Hill Country. Her work bridges culture, activism, and healing through curated spaces designed to inspire real change. Learn more at FROUSA.org

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