McKenna Foundation awards $35,000 in We Give contest – McKenna

The McKenna Foundation is excited to announce that three schools from New Braunfels Independent School District (NBISD) and three from Comal Independent School District (CISD) have been selected as award recipients for their outstanding participation in the Foundation’s We Give Video Contest.

Building on the success and heartfelt response to last year’s Choose Kindness Video Contest, the McKenna Foundation launched its follow-up We Give contest on November 19. Despite having just three weeks to produce their submissions, students and staff from both districts created 18 unique, thoughtful, and creative videos.

“We had such a great response last year that we felt compelled to bring the contest back with a new theme and award another $35,000 to local schools to use as they see fit. For both districts, first place received $10,000, second place $5,000, and third place $2,500,” said McKenna Foundation CEO Alice Jewell.

The winning schools from NBISD included: (1) Carl Schurz Elementary; (2) Lone Star Early Childhood Center; and (3) Legend Point Elementary.

Winning schools from CISD included: (1) Freiheit Elementary; (2) Pieper High School; and (3) Johnson Ranch Elementary.

This year’s first-place winners, Carl Schurz Elementary and Freiheit Elementary, stood out for their creativity and heartfelt messages. Carl Schurz produced a spirited bilingual video highlighting that giving can mean hope, love, friendship, and even a simple hug.

Watch the video below:

Freiheit Elementary’s winning video left a memorable impression by showcasing the idea that “everyone can give something,” whether it’s a helping hand, leadership, or encouragement.

Watch the video below:

The McKenna Foundation would like to thank and congratulate all participants for their incredible efforts in creating these videos and their commitment to the spirit of giving.

You can watch all winning videos on the McKenna Foundation’s YouTube or on Instagram at @mckennafoundation.

Great Job Bjorn Morfin & the Team @ McKenna for sharing this story.

NBTX NEWS
NBTX NEWShttps://nbtxnews.com
NBTX NEWS is a local, independent news source focused on New Braunfels, Comal County, and the surrounding Hill Country. It exists to keep people informed about what is happening in their community, especially the stories that shape daily life but often go underreported. Local government decisions, civic actions, education, public safety, development, culture, and community voices are at the center of its coverage. NBTX NEWS is for people who want clear information without spin, clickbait, or national talking points forced onto local issues. It prioritizes accuracy, transparency, and context so readers can understand not just what happened, but why it matters here. The goal is simple: strengthen local awareness, support informed civic participation, and make sure community stories are documented, accessible, and treated with care.

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